Your idea is not too small

Dusti Arab
2 min readDec 23, 2020

I remember being told once by someone I deeply respect that I was more of a connector than a “big ideas” person.

As writer and creator, um. Ouch.

At the time, I internalized it as a failing in some way, like my ideas were not substantial enough on their own to really justify my creating a body of work. It had such an impact on impact on me that I lost confidence in my ability to create something original enough to be noteworthy, and as a result, I’ve left dozens of projects behind me, unfinished, since 2013.

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Dusti Arab

Fractional CMO + Marketing Strategist @ the reinvention co